Saint-Tropez tops France’s priciest beach destinations, survey finds

Saint-Tropez is the most expensive beach destination in France for summer 2026, with an average nightly rate of €565 for the cheapest double room, according to a survey by France Magazine. The ranking covers more than 100 coastal towns and underscores how sharply prices rise along the Riviera compared with other French beach spots.

Why it matters: - Saint-Tropez’s hotel prices show how much demand still concentrates on France’s most famous coastal resort towns. - The gap between Saint-Tropez and other beach destinations gives travelers a clear price benchmark for August 2026 trips. - The survey suggests the French Riviera remains the country’s most expensive stretch of coastline.

What happened: - France Magazine ranked the most expensive beach destinations in France based on hotel rates for August 2026. - The survey covered more than 100 coastal towns. - Researchers used the cheapest available rate for a double room in hotels with at least a three-star rating. - Saint-Tropez finished first with an average nightly rate of €565. - Ramatuelle placed second at €326 a night. - Monaco ranked third at €301 a night.

The details: - Saint-Tropez cost more than 75% above Ramatuelle, its nearest rival in the ranking. - Cavalaire-sur-Mer followed at €294 a night. - Bandol ranked fifth at €288 a night. - Cap Ferret was the most expensive destination outside the Côte d'Azur at €286 a night. - Cap Ferret ranked sixth overall and is often called the “French Hamptons.” - Grimaud came in at €282 a night. - Saint-Jean-Cap-Ferrat followed at €280 a night. - Cabourg posted an average of €276 a night. - Porto-Vecchio rounded out the top 10 at €252 a night. - The data were collected in mid-July through leading hotel booking platforms. - Monaco was included in the study even though it is a city-state.

Between the lines: - The results reinforce the premium attached to a small set of brand-name destinations, especially on the Riviera. - Cap Ferret’s presence in the top 10 shows that high-end coastal pricing is not limited to the Mediterranean. - The ranking focuses on the lowest available room price, so actual trip costs can run higher.

What’s next: - The ranking gives travelers and travel planners a reference point for late-summer pricing in France. - August remains the key month for peak beach-season comparisons, so rates may continue to move as availability changes. - More booking activity closer to travel dates could widen price gaps in the most popular towns.

The bottom line: - Saint-Tropez is the clear outlier in France’s beach-hotel market, with a nightly price far above every other destination in the survey. - More information: the survey results